Key Takeaways
- In the United States, the tide is turning in favor of noninvasive body contouring. No longer are people looking for those dramatic changes, they want the subtle, natural-looking results.
- Patients are coming in looking for customized treatment plans. These plans capitalize on their distinct characteristics but work to create balance with their organic body shapes.
- Minimally invasive techniques and advanced technologies are fast becoming the gold standard. Techniques such as advanced liposuction, fat transfer, and energy-assisted procedures provide natural looking outcomes with shorter recovery time!
- When skin quality and overall health are prioritized, the results can be remarkably youthful looking, and the changes may even age well through the years.
- Choosing a qualified, experienced practitioner is crucial for safety and achieving the most natural outcome, so reviewing credentials and before-and-after photos is recommended.
- Shifting to a natural body contouring process not only reflects evolving American beauty standards that celebrate authenticity, self-confidence, and holistic wellness.
Americans now are looking for smaller, more subtle changes that are more in line with their natural body. This trend towards more “natural” looking body contouring results is on the rise. Surgeons and clinics are pushing for body contouring that preserves softness of curves, line, and skin texture.
Instead, patients are requesting minor lifts and soft curves, not harsh angles or tight skin. In Los Angeles, clinics are using newer tools and less invasive techniques to address this trend. These approaches retain muscle tone and organic movements, yet create an enhanced body contour.
To be fair, more patients are seeking results that incorporate into their lifestyle, resulting in a less surgical appearance. The following sections will illustrate how this trend impacts selection, procedures and what to expect throughout the process.
What is Natural Body Contouring?
Natural body contouring celebrates and promotes the idea that the best body shape is one that feels authentic. Rather than requiring drastic alterations, this method builds upon structures you’ve been using for years. All treatments are designed to enhance your natural features and make your results look as natural as possible.
This trend is exploding, particularly in Los Angeles. Residents are rejecting the old ways of plastic surgery and instead are seeking to be natural and to be the best version of themselves. The goal is to achieve a more proportional appearance. Learn to accentuate the positive. Work with what you have, rather than trying to become someone you’re not.
Defining Subtle Aesthetic Enhancement
Subtle aesthetic enhancements are the essence of natural body contouring. These modifications are subtle, sometimes even minor, and maintain your natural appearance. For instance, CoolSculpting’s noninvasive technology subtly eliminates diet-resistant fat, and CoolTone strengthens and tones muscles for a sleek, contoured appearance.
These options are either non-invasive or require minimal incisions. Additionally, the results last longer as long as the changes are integrated within the community, allowing individuals to feel more comfortable. Some opt for these procedures to tackle minor improvements, such as streamlining love handles or adding a little more definition to their legs.
Major changes will make you look like a different person, while even subtle changes can greatly enhance your confidence.
Moving Beyond Exaggerated Looks
It’s a drastic departure from caricatured silhouettes and plastic surgery aesthetics. Instead, there’s growing demand for outcomes that are simple to maintain and appear organic. The tides of high-pressure beauty trends are turning, embracing individuality rather than a cookie-cutter “one size fits all” aesthetic.
Exaggerated treatments can bring risks like tissue damage or regret over time. Now, in this day and age, we’re more accepting of just leaning into what makes each person unique.
Harmony with Your Existing Proportions
Natural body contouring never ignores your existing figure. Experienced providers will take one look at your build and advise changes that suit you. Whether it is a small or large procedure, a personalized plan results in a more flattering outcome.
Clients are taught to collaborate with their unique canvas, rather than combat it. This method maintains a harmonious, natural look and feel, and it’s clearly evident once the final results settle in.
Why We Crave Natural Results Now
With these changes, Americans coast-to-coast are increasingly opting for body contouring that works with real life—not just the aspirational imagery of a magazine cover. The desire for natural results is fueled by a combination of culture and health.
It’s no surprise then that it mirrors how we all share our lives online. It’s not about achieving an unrealistic, cookie-cutter appearance. It’s about eating in a way that feels good, works for your life, and makes you feel mentally healthy and happy.
The Rise of Wellness Culture
It’s time to put well-being at the center. Wellness culture is a reaction to the industrial age. Consumers no longer just want to look good; they want an experience that makes them feel good.
This change has resulted in more people appreciating incremental, healthy improvements versus major, no-brainer adjustments. Wellness culture has a huge impact on self-image by promoting healthy eating, exercise, and mindfulness.
These factors continue to shape their aspirations surrounding body contouring. With more talk about mental health, self-acceptance is now a big part of beauty—many seek procedures to feel good in their own skin, not to look like someone else.
Social Media’s Shift Towards Authenticity
Authenticity over aesthetics. Social media was once all about filtered photos and unattainable beauty ideals. These days, a greater number of influencers—and everyday people—share real life photos without a filter.
This new policy is a small step towards creating realistic standards about beauty. Users come across narratives featuring tangible transformations and authentic outcomes, rendering natural results more appealing and credible.
User-generated content, such as before-and-after stories, help foster authentic discussions around body contouring.
Learning from Past Aesthetic Trends
Past trends were all about the big, splashy makeover. As we recoiled from drastic trends, we developed a taste for something different—natural, balanced, subtle.
Today, many of us are nostalgic for that era and understand that small, subtle, sensitive changes generally end up looking better and working better in real life. This change allows patients to make informed, individualistic decisions based on their preferences and desires.
Seeking Confidence, Not Transformation
Few people are looking for a dramatic transformation. They’re seeking confidence, not transformation. They don’t desire results that make them look like a different person.
This includes choosing treatments that align with their values and objectives, prioritizing progress over perfection. Evidence supports the idea that these types of choices are more likely to result in higher self-esteem and lower anxiety.
A Focus on Health and Vitality
A focus on health and vitality. Today, health is equal to appearance. Fitness, good nutrition, and healthy active living are the keys to helping Americans feel better and look better.
Non-invasive treatments that align with a health-focused lifestyle, such as fillers and Botox, are becoming more popular for their ability to deliver subtle change with little downtime. Because what we really want is not a solution, but long-term health and vitality.
How Natural Body Contouring Evolves
Natural body contouring has evolved significantly over the last 10 years, shifting from extreme alterations to more natural, soft, subtle enhancements. Patients are now seeking cosmetic procedures that help them appear a little more rested and rejuvenated, rather than drastically changing their appearance. This trend reflects a new step in the evolution of beauty ideals, particularly in metropolitan areas like Los Angeles, where the goal is to achieve beautiful body contours that look effortless and natural.
The focus has shifted towards cosmetic enhancements that enhance what’s naturally there, rather than completely transforming it. This standard has gained traction worldwide, as patients increasingly prefer outcomes that highlight their unique beauty. With the rapid advancements in the aesthetic industry, private practices are now equipped with improved techniques and increased options to deliver these subtle yet meaningful results with reduced risk and downtime.
As technology progresses, the landscape of cosmetic surgery today allows for a more refined approach to body aesthetics. Patients can now explore effective body sculpting techniques that provide the desired results without the typical invasiveness of traditional methods, making subtle beauty the new norm in aesthetic treatments.
1. Refining Liposuction for Subtlety
Liposuction as a technique is certainly not new, though the use of it has evolved significantly. Today’s techniques are more targeted than the former, one-size-fits-all removals. Surgeons are more patient, using smaller cannulas—thin tubes—to delicately suction away the fat.
This creates less trauma to the surrounding tissue and allows more control over the amount of fat they suction, providing even more subtlety. This evolution means that patients are receiving results with smoother, more natural contours without the telltale signs of having been “operated on.
For instance, more advanced liposuction options such as tumescent liposuction or power-assisted liposuction allow surgeons to sculpt the body with precision. These methods are ideal for people who want to slim a specific area, like the flanks or chin, without obvious signs of surgery.
People in Los Angeles often prefer these advanced options because recovery is quicker and results look more like natural fitness than surgical change.
2. Leveraging Your Own Fat Wisely
Fat grafting (aka fat transfer) is yet another advancement in achieving more natural results. This procedure removes fat from another part of your body, such as the abdomen. It then moves that fat to a different location, like the face or buttocks.
The effect is natural-looking, subtle volume exactly where you need it. Because you’re using your own tissue, there is no risk of reaction or scarring. This method works best for natural-looking, gradual changes—those who want to fill hollow cheeks or achieve a soft lift to the buttocks.
Patients appreciate that the differences are not dramatic; rather, you achieve a rejuvenated version of your natural features. Surgeons in other U.S. Metropolitan areas have begun employing fat grafting extensively for body and facial work.
It’s popular for good reason—it’s less wasteful, utilizes your own natural resources, and provides long-lasting results.
3. Using Energy Devices for Smoothness
As the industry continues to shift toward less invasive treatments, energy-based devices have come into focus. These are radiofrequency, ultrasound, and laser devices. They create their effect through deep heating of the skin and subcutaneous tissue, producing tighter, smoother skin.
These tools can be stand-alone treatments, or they can be utilized after surgery to enhance results. So post-lipo, a session on a radiofrequency device can be great. This allows the skin to shrink to accommodate the new contour!
Patients love these options as they can involve no incisions and little to no downtime. Devices such as BodyTite and CoolSculpting have flooded clinics all over the country. These procedures work by using energy to promote skin tightening and bulge elimination without undergoing surgery.
4. Prioritizing Skin Quality and Tightness
Skin quality and tightness is a big deal. Good skin quality and elasticity are important for that natural appearance. Even in instances of achieving perfect fat removal, loose skin can still expose a surgical result.
Today’s body contouring treatments sometimes incorporate skin-tightening treatments, either as part of the main procedure or as an adjunct. This can be achieved through radiofrequency, microneedling, or even topical treatments.
The ultimate aim is to ensure skin can rebound and remain taut. Patients with mild to moderate skin laxity are more likely to achieve optimal results with these combined modalities.
It’s a paradigm shift from just looking at how much fat is there to looking at the quality of the skin to create that overall plan. As a result, the outcomes are more natural and longer lasting, in keeping with today’s emphasis on subtlety.
5. Growing Minimally Invasive Choices
More and more patients are looking for body contouring solutions that avoid the extensive downtime and risks associated with surgical procedures. Just like the rising demand, the market has answered back with a slew of new, minimally invasive procedures.
Non-invasive alternatives such as CoolSculpting, SculpSure and Emsculpt utilize cooling, heat or magnetic energy to destroy unwanted fat cells or build muscle. Less pain, faster recovery, and limited side effects are key attractions.
These treatments are typically completed in less than an hour and allow patients to get back to their daily routines in no time. Results are generally more modest as compared with surgical alternatives.
That’s a perfect fit for today’s trend towards very subtle, natural results. The most important factor is finding a good provider — even these “easier” options have a huge variation in outcomes based on technique.
6. Tailoring Plans to Unique Bodies
One-size-fits-all doesn’t cut it in body contouring. The best approach is determined by unique individual anatomy, skin type, and goals. Consultations today go beyond just the initial consult with a simple explanation of services and pricing.
This is invaluable when it comes time for doctors to recommend the optimal combination of treatments, be it lipo, fat grafting, or energy devices. With open conversations between patient and provider, plans are able to be made that better accommodate life outside of an office.
A recreational runner from L.A. Might be looking for a simple adjustment that won’t interfere with their training. At the same time, another person might benefit from additional support for skin tightening post weight loss.
The goal here is careful, thoughtful recommendations.
7. The Crucial Role of Practitioner Skill
Outcomes are heavily influenced by the skill of the practitioner performing the procedure. Regardless of how advanced the technology, superior results only occur in the most skilled hands. Patients are becoming more educated, asking for board-certified surgeons and looking at reviews.
That’s why so many clinics brag about the background and training of their staff to earn consumer trust. In areas like Los Angeles and other large metropolitan areas, competition ensures that the best practitioners are always learning the most advanced methods and techniques.
By putting an emphasis on expertise, we can find safety, quality, and results that are natural in appearance and long-lasting.
8. Advanced Imaging for Better Planning
Planning has been improved significantly with the use of advanced imaging tools. It allows patients and surgeons a clearer view of what to expect before any procedure is performed. This allows you to establish clear, realistic expectations upfront and ensures that both parties are working towards the same outcome.
Imaging can help visualize the potential outcomes of various treatments, allowing patients and physicians to clearly identify the optimal course of action. In crowded markets such as California, these tools are quickly becoming the norm, helping to make the body contouring process much less daunting and more accurate.
9. Combining Techniques for Synergy
The ideal outcomes are most frequently achieved by blending treatments. For example, a surgeon could perform liposuction, then perform radiofrequency tightening, and then complete the results with fat grafting.
This multi-dimensional strategy can create even contours, sculpt the face, and restore lost volume in one treatment. Patients are typically presented with a hybrid of non-invasive and invasive surgical modalities.
This method allows for a more thorough transformation, yet achieves a natural, understated appearance. Take a natural mom in L.A. Who wants to define her waistline.
She might be able to get there by raising her backside with both lipo and fat transfer for a well-proportioned look. This synergy is exactly in line with the contemporary conception of natural beauty—polished, but not garish.
Top Procedures for Authentic Contours
From young millennials to boomers, there’s a growing demand among Angelenos for artistic body alterations that read as subtle—never plastic or obvious. The direction on this one is definitely more towards subtle results that maintain a person’s authentic contours.
The best clinics have begun providing options to accommodate this new trend. Which procedure is best for creating natural-looking contours? Each procedure seeks subtle, intelligent adjustments that mirror your appearance—only slightly trimmer or calmer. Choosing the best one for YOU will depend on your body, goals, and how much downtime you’re willing to tolerate.
Precision Liposculpture Techniques
The precision liposculpture technique involves small instruments to remove fat from targeted areas. Unlike traditional, old-school liposuction, this approach sculpts the body with precision and detail.
With precision liposculpture techniques, doctors are able to target areas like the waist, arms or even chin, while maintaining smooth contours and an organic appearance. It is an art that’s only successful with the most skilled hands, because you want to cut exactly the right amount.
For patients who desire to improve the appearance of minor contours—not remove significant volume—this provides true precision.
Fat Transfer for Soft Volume
Fat transfer removes fat from a donor site (such as the abdomen) to inject into a recipient site (such as the face or buttocks). This creates volume without the use of implants or fillers.
So it’s no wonder that many in LA are turning to it to lift their cheeks or round out their hips, creating a look that’s soft, not stiff. This technique is so effective as it’s your own tissue that’s being used, allowing for results that are completely integrated and natural-feeling.
Plus, it can be easily combined with other treatments.
Non-Surgical Fat Reduction Methods
Other devices such as CoolSculpting or SculpSure work by freezing or heating fat cells. These non-invasive methods can reduce targeted areas of fat without the need for surgery.
Because results appear gradually, the changes may seem subtle. Patients appreciate their ease of use for lunchtime visits and minimal downtime.
Radiofrequency Skin Tightening
Radiofrequency skin tightening uses heat to stimulate skin tightening. This enhances outcomes following lipo or alone.
It’s non-invasive and it’s effective on the abdomen, thighs, or jawline.
Benefits of the Natural Approach
The push for more natural-looking body contouring has just begun. This is most apparent in cities such as Los Angeles, where individual expression and confidence rule. A natural approach doesn’t stop with your appearance—it tailors the outcome to your unique attributes and lifestyle.
This approach uses small, strategic changes to improve form. Such as fat grafting in Brazilian Butt Lift (BBL) to create beautiful shape and contour while looking natural and not fake. It’s counterculture in a way that aligns with the increasing desire for gentle, harmonious curves that complement your physique, rather than clash with it.
Results That Look Like You
Natural body contouring puts your natural appearance first and foremost. When the alterations bring out the beauty that was waiting to be discovered all along, the outcome is always satisfying. People naturally want to feel more secure when they look themselves in the face as their authentic selves.
They’re only slightly surprised at how much more polished it is. Creating small changes will show you how to increase your self-esteem and live comfortably in your own skin. If you’re looking for changes that actually work with your lifestyle, this approach offers a down-to-earth, individualized solution.
No…what you need is a natural approach!
Often Easier Recovery Periods
Natural approaches typically result in less invasive changes to your anatomy. This can lead to faster recovery and more time away from your usual routine. Non-surgical options such as CoolSculpting or skin tightening come with quick recovery times, often no side effects.
It’s definitely advisable to have recovery on your radar and discuss with your provider what recovery will be like.
Reduced Risk Compared to Extremes
By avoiding more extreme measures, the natural approach reduces the risk of failure. Subtle work generally translates to being less risky and less likely to blow up in the future. Safety should be the most important factor in any cosmetic procedure.
Understanding potential risks before making a decision is always a wise approach.
Enhancements That Age Well
Natural changes tend to hold up as trends come and go. Solutions that align with your body’s unique beauty, such as subtle enhancements or cosmetic procedures, will continue to age gracefully decades later. It truly pays to consider how these enhancements will evolve with you, rather than focusing solely on their present-day appearance.
Avoiding Unnatural Outcomes
Nobody wants outcomes that are unnatural or excessive, especially when it comes to cosmetic enhancements. The best providers of natural approaches understand the need to prevent changes from getting out of control. Open and honest conversations with your healthcare provider will ensure your aesthetic goals align with your provider’s expertise.
Choosing Your Contouring Partner
Choosing the right partner for body contouring will impact not only your results but your health and happiness. Natural-looking results are about more than artistry and technique. In a place like LA, where the choices can feel overwhelming, being selective and knowledgeable goes a long way.
Be patient with your options and look for tangible, long-term benefits over quick fixes or fads.
Seek Proven Natural Result Experience
Find a practitioner who can prove a track record of natural-looking results. Experience is obvious in the finished product. An experienced surgeon will have a go-to library of before and after cases that are filtered-look free, real-life bodies.
Honest reviews and testimonials from past patients can provide additional insight. When someone combines masterful skill with an instinct for the art of subtlety, that’s when the magic happens. Their patients provide real, transparent accounts of their experiences and outcomes.
Inquire about your surgeon’s experience treating patients built like you or with similar goals in mind. Doing so will give you a clearer picture of what you can expect.
Scrutinize Before-and-After Photos
It’s not just the quality of these images that’s important. Look for clean lines, symmetry, and outcomes without an obvious “done” look. It should go without saying, but consistency is key.
One fantastic result won’t cut it. Seek out variety in the cases to demonstrate mastery with multiple skill sets and body types or requests. Ensure that the photos are in the same lighting and angle.
This is an important step to ensure that you have realistic expectations.
Value the Consultation Dialogue
An honest, candid discussion at your consultation is crucial. Come armed with questions and discuss your goals. When you’re truly heard in the process, you’re empowered to achieve results that better suit your lifestyle and overall aesthetic.
The best surgeons will be interested in hearing your goals and will help you understand what is achievable and what is not. Brutal honesty goes a long way in establishing trust.
Ensure Proper Credentials Always
Ensure that you are working with someone who has the appropriate credentials. Board certification is your best assurance of high standards for safety and skill.
While you may find clinics that appear pristine in Los Angeles, the only way you can guarantee safety is to go to a licensed surgeon. Don’t rush the process to save time, and do your homework to verify their training, customer reviews, and background.
Our View: Celebrating Real Beauty
Back in Los Angeles, and across the world, the body contouring conversation has changed. Now the focus is on results that appear realistic and authentic for the person. This change is more than a fad. It stems from a more profound desire to witness authentic beauty and the worth of embracing who you truly are.
In a town where international beauty norms meet with local notions, residents want action. They are seeking beauty that speaks to who they really are—beyond what’s seen in TikTok trends or magazine spreads.
Why We Champion Natural Aesthetics
Opting for more natural appearances in aesthetic procedures is a simple way to help folks maintain their natural beauty. It involves steering clear of producing duplicates of another person. With social media feeding us all these crazy proportions and some filtered version of life, we can quickly forget what reality looks like.
Studies have found that exposure to these flawless representations has damaging effects on self-esteem, particularly among adolescents and young women. By emphasizing natural-looking outcomes, we encourage individuals to stop seeking after trends and start appreciating their unique features.
Not only does this align with shifting beauty standards, it promotes a healthy state of mind, opening up room for true, lasting self-worth.
Personalization is Key to Success
Each individual body and set of goals is different. Good body contouring plans should begin with a consideration of what makes each person unique. By listening closely to what clients want and working with their natural shape, providers can help people feel good about their choices.
When patients receive individualized plans, they are more likely to be satisfied. Ninety-seven percent of patients report increased confidence after undergoing treatment. This focus on personalization ensures more people can see themselves reflected in the outcome, regardless of their body type or aesthetic.
Building Confidence Through Authenticity
Because true beauty begins when you are comfortable in your skin. When consumers make decisions that reflect who they are and recognize their individuality, they feel more confident in their own skin. Research confirms that this type of self-acceptance is associated with improved body image and enhanced confidence.
Unplugging from social media can be effective as well, allowing time and energy to be diverted toward self-improvement. At the core, it’s about realizing that what makes each of us different is what makes beauty real.
What’s Next in Natural Contouring?
This practice of natural contouring continues to evolve as trends and technology develops. In LA and other U.S. Cities, the trend of patients increasingly requesting results that enhance their appearance in a subtle, natural way. Doctors use smaller, more natural implants and fat transfers to add volume where it’s needed—like the cheeks or lips—without a fake look.
The idea is to not call attention to oneself but to actually achieve the opposite effect. That emphasis is defining what’s next for all of us working in this space.
Emerging Technologies on Horizon
New technologies and techniques are just around the corner, ushering in a new age of body contouring that’s not only smarter—but safer as well. With non-invasive treatments such as cool sculpting and radio-frequency treatments exploding in popularity, these alternatives provide individuals an opportunity to contour their body with minimal or no recovery time and still appear themselves.
With the advancement of fat transfer techniques, ensuring an even and long-lasting result is becoming more effective. Emerging technologies on the horizon, such as 3D Imaging, are valuable in establishing realistic baseline goals and documenting changes over time.
As these advances become available, patients should look for clinics that are leading the way by offering the newest and best options. They need to ask how these new tools are workable for their specific needs.
Further Refinement of Techniques
Continuing education is vital for physicians to hone their skills and provide the most natural results. Now, the emphasis is on gentle refinements—blurring lines, injecting form, and maintaining harmony.
Patients these days request subtle modifications that blend and complement their facial structure or body shape versus drastic alterations that create a double take. Preventive Botox and fillers are applied at a younger age, preventing early signs of aging from even developing.
Most clinics combine treatments so patients receive comprehensive solutions with one recovery period.
Greater Emphasis on Holistic Results
The new wave elevates health and beauty as equals. True holistic care involves addressing diet, mental health, and lifestyle in conjunction with selected treatments.
With less stress, the body is able to heal more effectively, and results tend to last longer. It’s no surprise that more people are seeking plans that address their whole self, not just one trouble area.
Conclusion
Once again, L.A. Is leading the way with body trends, and at this moment, the trend towards more “natural” looking body contouring results is most pronounced. People don’t want to walk around looking like someone else, just a newer model of themselves. Doctors on this side of the pond are noticing an increasing demand for adjustments that match their body contours rather than dramatic alterations. Skilled hands and great eyes can create these appears with clever devices and a minimal-is-more attitude. Taking this route usually results in less downtime and more natural appearing results. Many Angelenos report that they simply feel more comfortable in their body. Be discerning, do your homework, and choose a consultant who understands your vision. Have ideas, or interested in telling your story like Josie? Shoot us a note in the comments.
Frequently Asked Questions
What does “natural” body contouring mean?
Natural body contouring focuses on achieving subtle enhancements that complement your unique beauty and features, aiming for understated results. The goal is to provide natural appearance enhancement, leaving you looking like yourself—only more rejuvenated.
Why is natural-looking body contouring trending in Los Angeles?
LA has always prioritized authenticity and natural beauty, making subtle enhancements a popular choice. Most Los Angeles natives just want to improve their appearance with cosmetic procedures that ensure natural results, fitting nicely with the city’s chill, health-conscious vibe.
Which procedures offer the most natural contouring results?
Emerging non-surgical treatments such as CoolSculpting and Sculptra, along with liposuction with fat transfer, are trending in the cosmetic aesthetics landscape. These cosmetic procedures provide a defined appearance while preserving your body’s natural contours.
Are natural contouring results safer than dramatic changes?
Yes. More subtle, natural-looking cosmetic enhancements typically utilize less invasive approaches. Unlike more aggressive cosmetic procedures, they work well within the natural limits of your body, creating less risk and downtime.
How can I choose the right provider for natural results?
Seek out board-certified specialists in aesthetic medicine who are experienced in achieving subtle enhancements and natural beauty. View the provider’s before-and-after photos and reviews, and inquire about their approach to cosmetic procedures for natural results.
What are the main benefits of natural-looking body contouring?
You will never look like anyone other than the best version of yourself, as natural beauty reigns. Subtle enhancements are simpler to maintain and often come with a reduced recovery period.
Will my results look obvious to others?
No. The trend toward more natural body contours in cosmetic enhancements helps keep your procedures from being obvious to others. Your friends will just think you look more refreshed, not realize you’ve had the subtle enhancements done.